HEAD OF MARKETING (F / M / D)

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IVY & OAK is a direct-to-consumer fashion brand based in Berlin. Since its launch in May 2016, IVY & OAK has been driven by the idea of rethinking fashion and making it sustainable. Our guiding principle? Think differently, act differently. We are a brand that challenges the status quo and perceives sustainability not as an option, but as a foundation and a necessity.

IVY & OAK is one of Europe's fastest growing fashion labels and is represented beyond the borders of Europe with its own online store, its own store and through various retail partners.

IVY & OAK is now entering the next exciting phase. As we will continue to grow strongly in the coming years, we are looking for support for our team.

As Head of Marketing (w / m / d) you are part of the management team at IVY & OAK. This position comes with high responsibility – and offers a comprehensive insight into the different business areas within a multi-channel-distribution-business as well as into IVY & OAK as a fast-growing startup. As part of a dedicated and cross-functional team you will have a steep learning curve and will collaborate with many other team members from the different departments across IVY & OAK.

 

YOUR CHALLENGE

  • Lead and develop the Performance-Marketing-, Brand-Marketing- and Customer-Relationship-Marketing-Team
  • Together with your teams you own & take responsibility for the overall marketing strategy of IVY & OAK and marketing initiatives on all channels
  • You challenge our BI-Team to constantly analyse past and ongoing marketing initiatives
  • You guide your performance marketing team and a performance marketing agency to plan, execute and optimize the brand’s digital marketing channels
  • Together with our Design- and PR-Agencies your brand marketing team tells all the brand’s stories and is responsible for high impact brand cooperations
  • You are responsible to set and achieve budgets & performance of all marketing departments
  • You represent marketing in IVY & OAK’s leadership team and contribute to the company’s decision-making from both an operational and strategic perspective

YOUR SKILLS

  • Completed degree in economics or business studies with a focus on marketing & communication or a comparable qualification
  • Significant cross functional experience in the lifestyle industry (fashion industry is a plus)
  • Successful track record of leading both performance- and brand-marketing teams and delivering improvement in a prior business’ marketing performance
  • Ability to work under pressure and meet tight deadlines
  • You are a creative thinker with a great deal of passion and love for detail
  • You are a true leader and have the ability to comprehensively steer marketing projects; you also have strong communication skills
  • An analytical mindset and passion for e-commerce and retail
  • Excellent spoken and written English (German is a plus)
  • Excellent MS Office skills

OUR BENEFITS

  • An entrepreneurial, high-impact experience at a well-funded and one of the fastest-growing D2C brands in Europe
  • The chance to develop and to coin IVY & OAK’s marketing
  • An open and transparent company culture with highly motivated colleagues at our lovely office in the heart of Berlin
  • A great employee discount on our whole collection

 

IVY & OAK GMBH | MANAGING DIRECTOR CAROLINE GENTZ
VAT ID DE 301 595 195 | COMPANY REGISTRATION BERLIN - CHARLOTTENBURG | HRB 170327 B

Additional information

  • Remote status

    Flexible remote

Or, know someone who would be a perfect fit? Let them know!

Office Berlin

Monbijoupl. 4
10178 Berlin Directions jobs@ivy-oak.com View page

Benefits

Join us on our journey and discover the IVY & OAK world. We believe that together, we can make a difference.

  • Creative freedom and high level of responsibility

  • Transparent company culture with flat hierarchies

  • Ambitious and open-minded team

  • Office located in the heart of berlin

  • Attractive employee and family&friends discount on our entire collection

  • Mindset for sustainability and fair production

Facts

 

  • IVY & OAK was founded in May 2016
  • The company employs 30 passionate employees: 80% women and 20% men
  • IVY & OAK is active in 28 countries via its online shop and premium retailers
  • Two collections are launched per year, each characterised by timeless style and elegance
  • IVY & OAK is a member of SEDEX, one of the world’s largest organisations that helps companies manage responsible sourcing in their supply chain. As a SEDEX member we are able to trace and understand our supply chain so that we can work on continuous improvement for everyone involved in it.
  • The head office is based in Berlin

Already working at IVY & OAK?

Let’s recruit together and find your next colleague.

email
@ivy-oak.com
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